Swell 2022 Fintech Conference

The Swell Conference in London, England was organized by Charlie & Sprocket to bring together the world’s leading minds in technology. In collaboration with Ripple, Faculty, and Charlie & Sprocket, DS Studio transformed the blank canvas of London’s Magazine Hall into a lively hospitality event space.

As experience designers, DS Studio complemented the existing event space with colour, tactile textures, and warm wood tonality to create a hotel lobby aesthetic that maximized in-person event networking and meetings. In addition to the special features which animated the space, DS Studio added an abundance of seating, lounging, and contract furniture to facilitate human connection, and created an event layout which ensured easy flow, with designated spaces for food, beverages, activations, and networking.